Niche Inspector User Review

I’m one of the lucky ones. I've been allowed to test drive Myleena Phan’s new NicheInspector software before its public release early in April 2007. My review here takes the form of a report on the test drive.

But firstly, let me tell you about...

The NicheInspector video

(The video is available from a link inside her free report, which is called "A Simple, Step-By-Step Formula to Uncover Red-Hot Niches".)

The 4 minute video uses the very popular keyword ‘cruises’ as the example. Here’s what happens…

NicheInspector searches the internet and finds the top 100 (or 50 or 500 or any number you choose) related keyword phrases including ‘single cruises’ and ‘greek island cruise’.

And this is what it reports for each of the keywords and keyphrases that it finds:

* The number of searches last month
* Number of Google results for this keyword
* Number of MSN results for this keyword
* Number of Yahoo results for this keyword
* Number of AdWords ads for this keyword
* Cost Per Click for broad match ads in Google
* CPC for exact match ads in Google
* CPC for phrase match ads in Google

Filters are provided so you can find the most profitable keywords for, perhaps, a new site on cruises. Or an ad campaign.

Firstly, we will select only keywords with a low number of competitors. Niche Inspector provides a set of filters which will allow you to include or exclude results above or below whatever numbers you choose. In this example, the video demo filtered out all results except...

Google: only show keywords with results under 900,000
MSN: under 250,000
Yahoo: under 40,000

We can easily delete or hide the unwanted results.

Next the video demonstrator used the filters again, so we were only seeing keywords with lots of AdWords ads... because lots of ads indicate a profitable market.

After a minute or 2, we have a list of the top 100 results for the keyword he fed in. When I duplicated the results in my own testing, it only took 1-2 minutes.

Then we use the filtering options built into NicheInspector to narrow that down to, in this case, the top 3 results.

In the case of cruises, the top 3 key phrases are:

european cruise
bermuda cruise
last minute cruise deal

And here’s why they are the top results:

* High number of monthly searches
* Few competitors
* A lot of advertisers, showing that it’s a profitable market
* High AdWords bids, which would translate into good earnings on an AdSense site.

So that’s a quick summary of the video, but it’s far more impressive when you see it on your screen so I recommend you download the report and view the video (the video link is on page 41 of the report).

Now, secondly, let me tell you about my experience...

Test driving NicheInspector

I used the single keyword ’stop’ for this exercise.

Quickly NicheInspector had listed 100 results for me.

I then used the filters to cut the list down. Firstly I set it to only select keywords with 5+ Google AdWords ads which also had 1000+ searches per month. Why 5+ PPC ads? Multiple ads indicate profitability; otherwise advertisers wouldnt be paying for ads.

That reduced my list to 25. Still too big.

Then I set the filters to delist any keyphrases with minimum AdWords bids below $2.00 for both phrase match AND exact match. This will yield the most profitable keywords if I was going to build a new AdSense site, for example. (Alternatively, you can set maximums for different types of searches).

That cut the list to 18 results. Keep cutting!

Next I raised the bid price to $3.00 minimum and ran the filters again. Several more keywords become unticked in the process, so once again I tell NicheInspector to hide the unticked results. We’re now down to 10.

I continued to push the bid maximum up till it reached $9 and finally I had 6 results left.

That's 6 profitable keywords.

To get just the top 3, I could continue to raise the bid price till I got down to 3, but there is another faster way to do this. Just look at the actual bid prices in the columns on the right. I did that and the top 3 results were...

stop pop ups
$17.31-$22.43 exact match
$12.85-$16.40 phrase match

stop foreclosure
$13.29-$16.61 exact match
$11.57-$14.47 phrase match

stop home foreclosure
$11.42-$14.28 exact match
$11.53-$14.41 phrase match

These 3 terms have 9+ Google AdWords ads and a substantial search volume.

How hard was that? Not very.

SUMMARY:

NicheInspector makes the process of niche keyword research both easy and fast. In fact, it took me longer to write this article than it took NicheInspector to do the work.

Finally, let me tell you about...

NicheInspector’s brainstorming function

Brainstorming is what we do when we’re trying to come up with options and ideas we havent necessarily thought about before.

The niche brainstorming capability will be especially helpful when you dont have a niche in mind... when all you want is to find a profitable topic to build a site around... when any topic will do, so long as it's got profit potential.

After a few minutes of web-searching, NicheInspector has my list of 100. I could do the filtering and take you through that process again, but since we did that already I will report on the results for you in this fashion:

1. There are some items I’ve never heard of. So I could never have come up with these keyphrases. This look like a real value-add situation for NicheInspector owners.
2. Highest keyword bid price: $36.09 (wow)
3. Most of the 100 listed keywords/phrases have at least 8 Google ads (indicating profitability)
4. Number of searches per month: Ranging all the way up to 132,314

Exactly how the brainstorming thingy works, I have no idea. But dont you just love automation?

Incidentally, the next time I ran the brainstorm function, a new and different list was produced. And to me, that was good news.

OVERALL SUMMARY:

NicheInspector is a power tool that many savvy internet marketers will embrace.

Even if you decide not to buy NicheInspector, Myleena has provided a detailed, step-by-step manual about how to do niche market research. As she says, she held nothing back.

Click here to download a FREE copy of "A Simple, Step-By-Step Formula to Uncover Red-Hot Niches"

Question: Does Niche Inspector need a Google API?

I asked Myleena and she said no. So you dont need to worry about getting your own API, nor do you have to worry about multiple users all hitting Google at the same time using her API.

Question: Does NicheInspector have a courtesy pause feature so your automated software queries dont trigger an alarm at Google?

Niche Inspector has a courtesy feature like this, but at the moment it's not configurable by the user. Myleena plans to add the option for users to manually configure the delay
between requests. (I've already had several updates.)

Article by Gary Harvey © www.FindHotMarkets.com

Several blog posts I wrote about NicheInspector

Home: Articles on finding hot markets, hot niches & hot selling products

keywords: NicheInspector, Niche Inspector, hot niches, popular keyword, niche market research, myleena phan, niche brainstorming,

Menu

Add to SocialMarker

Affiliates | Anti-spam policy | Articles: Finding hot niches | Contact | Copyright © 2006 - | Income and earnings disclaimers | Increase web site traffic | Marketing Online Business Resources | Privacy policy | Terms of website use | Videos: Finding profitable markets